Feb 16, 2023
Front 3/4 view of the 2024 Buick Encore GX Avenir in Ocean Blue Metallic. Preproduction model shown. Actual production model may vary. Available in Spring 2023.

DETROIT — Today Buick revealed the 2024 Encore GX, elevating the small SUV segment. The Encore GX is the first vehicle in North America to adopt the brand’s new tri-shield logo, as well as the new face of Buick through its front-end styling. Sporting revitalized exterior design and a new tech-centric interior, the Encore GX is a modern, sophisticated and stylish take on the premium small SUV.

The updated Encore GX will also offer the Avenir trim for the first time, representing the highest expression of Buick luxury. In addition, the reimagined Sport Touring (ST) trim will now be an option for Encore GX buyers, offering a uniquely chic and sporty appearance.

New look, same quality focus

Coming fresh off Buick’s top ranking2 in the J.D. Power 2022 U.S. Initial Quality Study, the 2024 Encore GX continues Buick’s standard for high-quality engineering and craftsmanship, with an all-new look.

First seen on the Buick Wildcat EV concept, the new front fascia design language features a dynamic, forward-leaning front-end that comes to a crescendo at the brand’s new body-mounted tri-shield logo. An updated modern grille pairs with new signature winged LED headlamps to create a distinctive visual presence. New 18-inch and 19-inch wheel options are also available.

“The new Encore GX delivers a sleek, sporty, sophisticated presence,” said Bob Boniface, director, Global Buick Design. “It’s inherently functional, yet the new exterior design creates a more stylish and modern persona that is unique in today’s small SUV segment.”

The Encore GX’s rear styling features the new Buick logo and typography prominently displayed in the center of the tailgate, while new LED taillamps come standard on ST and Avenir trims. The ST also comes standard with high gloss black front and rear bumpers and is offered with an optional Black Roof Package.

Close up view of grille and badge of the 2024 Buick Encore GX ST in Cinnabar Metallic. Preproduction model shown. Actual production model may vary. Available in Spring 2023.

Safety, confidence and comfort

The 2024 Encore GX comes standard with the Buick Driver Confidence package3. This package includes six active safety and driver assistance technologies such as Automatic Emergency Braking, Lane Keep Assist with Lane Departure Warning, IntelliBeam auto high-beams and more.

Additional available safety and tech packages4 include features such as Lane Change Alert with Side Blind Zone Alert, Adaptive Cruise Control and Rear Camera Mirror.

View of front cabin in 2024 Buick Encore GX Avenir with Whisper Beige and Jet Black interior. Preproduction model shown. Actual production model may vary. Available in Spring 2023.

Spirited efficiency

The 2024 Encore GX comes standard with a 1.2L turbocharged engine that produces 137 horsepower and 162 lb-ft of torque. A 1.3L turbocharged engine is also available that produces 155 horsepower and 174 lb-ft of torque. Each engine’s turbocharger allows it to reach torque peak much faster and maintain that torque peak for a longer RPM band compared to a naturally-aspirated engine, providing greater responsiveness and a more engaging drive for customers.

“The Encore GX is spirited and fun-to-drive, while providing the driver with a hushed and innately comfortable driving experience on a range of different road conditions,” said Seth Valentine, program engineering manager, Buick.

AWD is available across all trims, and those models are equipped with a nine-speed automatic transmission. FWD models come standard with a Continuously Variable Transmission (CVT).

A fun and engaging drive experience is complemented by impressive fuel economy.  FWD models will offer a GM-estimated 30 mpg5 (combined), while AWD models will offer a GM-estimated 27 mpg5 (combined).

Arriving in dealerships soon

The 2024 Encore GX will enter production next month and will be available for customers this spring. Customers will be able to build and order a new Encore GX starting in May 2023. Contact your Phillips Buick GMC sales consultant for more details.

1Based on Buick’s North American sales since 2020.
2Buick received the lowest rate of reported problems all brands in the J.D. Power 2022 U.S. Initial Quality Study of new vehicle owners’ experiences after 90 days of ownership. Visit jdpower.com/awards3Includes Automatic Emergency Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert, Front Pedestrian Braking, Following Distance Indicator and IntelliBeam. Safety or driver-assistance features are no substitute for the driver’s responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information
4Safety or driver-assistance features are no substitute for the driver’s responsibility to operate the vehicle in a safe manner. The driver should remain attentive to traffic, surroundings and road conditions at all times. Visibility, weather and road conditions may affect feature performance. Read the vehicle Owner’s Manual for more important feature limitations and information
5EPA estimates not yet available.

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